Instore Campaign
Campaign lasts for two weeks.
Your message is announced once in each hour during the working hours of the store.
Announcements are equally distributed and divided by music numbers.
Campaign can be launched by simple phone call.
Any desired changes can be made in the same manner during the campaign.
Announcements are created within the specific media rules:
- Each announcement is 20” at the maximum. (optimum duration is from 8” to 12”)
- Buyers’ attention is attracted within first two seconds of the announcement
- The buyers’ benefit is clearly stated
At the moment, Instore audio promotion system is installed in 67 stores belonging to Delta Maxi, the largest retail chain in Serbia